Effective infographics use well-made visuals that represent information and data in a manner that a pattern can be noticed (using charts, graphs etc.).
Give information to help make a decision
Use infographics to convey information about a topic that people in your target group want to know more about. Your audience will know where your expertise lies.
Use infographics on blogs, websites
Infographics can be used on various platforms such as website, blogs, and social media among others. This will help you get more traffic from various sources.
Use elements of your brand design
Infographics can be used to increase brand awareness by using the same design (colour and elements) that has already been used for your brand — on your website, in your presentations.
Track the performance of the infographic
By keeping track of how people respond to your infographics, you can learn more about potential customers as they learn about you.
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