Can a first-time user navigate your website intuitively? Your UI design should tell users where they are and how to find what they need at every point in their journey.
If your website is sluggish or unresponsive, users will find interacting with it frustrating. See if your design elements are too complicated and take too long to load.
When each website page looks, feels, and works differently, it can confuse users. Instead, when their design is consistent, users enjoy a smooth, seamless experience.
Typography, color scheme, amount of text, etc. determine how easy your website is to read. A design that’s too busy or doesn’t highlight key information limits readability.
Clunky forms discourage users from completing them. For a smooth experience, forms should offer guidance and actionable feedback, and function well across devices.
Our design experts believe a good UI makes a website feel effortless and intuitive to use. Read their take on UI design mistakes to avoid.